James Madison University is accepting applications for an Assistant Director, Affinity Giving Programs who is a team member of the Constituent Engagement (CE) unit with full-time responsibilities within the Office of Annual Giving (OAG), the university's annual giving program. The Assistant Director reports to and takes direction from the Director of Annual Giving. Duties are executed according to the policies and procedures of JMU, University Advancement and Constituent Engagement.
The primary responsibilities of the position include the management of a comprehensive affinity giving program which will focus several groups of donors who have shared interests toward supporting projects that are congruent with JMU priorities. The position's most critical requirements are strong project management, volunteer management, interpersonal and organizational skills, great attention to detail and long and short range plan execution.
Specific duties and responsibilities include:
Strategy Development and Management:
- Create and implement a comprehensive annual affinity giving operational plan, which includes measurable performance objectives based upon department and university priorities following best practice strategies.
- Design and sustain systems, procedures and policies to implement the operational requirements of the affinity giving program, including work flow, volunteer management, mailings, reporting requirements, etc.
- Research, develop and implement a sustainable crowdfunding program that supports and enhances the overall affinity giving strategy and university priorities.
- In close collaboration with the Director of Advancement Relations, work with various departments and colleges across campus, providing affinity-giving related annual giving support, guidance and advice for specific fundraising efforts, as it pertains to the overall affinity giving strategy.
Affinity Volunteer Program Coordination:
Peer-to-Peer and Reunion Giving Campaigns:
- Serve as primary contact and project manager for all related affinity giving volunteer efforts, including class and affinity group fundraising efforts.
- Evaluate and develop affinity giving volunteer efforts based on the current Annual Giving, University Advancement and JMU priorities, including recruitment, selection, training, management and motivation of volunteers.
- Coordinate giving programs that coincide with reunion programs, create and implement solicitation strategies designed to increase class participation and serve as the primary liaison to Alumni Relations and the Office of Planned Giving for reunion activities.
Madison Giving Campaign:
- Manage the Madison Giving Campaign, JMU's campus-wide faculty, staff and student giving program.
- Recruit, train and manage Steering Committee volunteers.
- Collaborate with Steering Committee co-chairs and Director of Annual Giving to establish annual program goals, metrics and strategy.
- Coordinate campaign implementation efforts, including collaboration with Communications and Marketing for all solicitation and marketing assets.
- In partnership with the Office of Alumni Relations (OAR), create pipeline and seamless student-to-alumni transition focused both on giving and engagement efforts (in collaboration with OAR).
- Propose strategy for pipeline/process for transition into GOLD Network (young alumni giving).
- Partner with OAR to assist with the execution of pre-established student philanthropy related programing.
- Develop and recommend stewardship plan for current student donors and implement in partnership with OAR.
- Sustain and increase growth for the GOLD Network, JMU's volunteer philanthropy group focused on “Graduates of the Last Decade.”
- Educate, train and advise volunteers on peer-to-peer solicitations.
- Oversee necessary materials and reports needed for volunteers.
- Make appropriate visits to recruit and manage key young alumni volunteers, including chapter giving chairs.
- Help support efforts related to young alumni within overarching solicitation and stewardship calendar.
- Partner with the Office of Alumni Relations to assist with young alumni engagement efforts, including chapter activities and student-to-alumni transition programming.
Giving Day – Engagement and Volunteer Management:
- Serve as lead and Giving Day Project Manager for all Engagement and Volunteer Management related tasks - regional/chapter events, social media influencers group, corporate champions, and other affinity groups (i.e. Greek Chapters, etc.).
- Coordinate Student Giving challenges – including challenge fund management, communication and trainings to/for student groups and key campus partners.
Function as a member of the Office of Annual Giving Management Team:
- Assist Director of Annual Giving in planning and implementing a comprehensive annual fundraising program based on the priorities of the university and its academic units.
- Collaborate with the Director to establish annual program goals and metrics and provide regular statistical reports and analysis on the status of program areas.
- Maintain budget oversight for all assigned program areas.
- Assume responsibilities as assigned by the Director of Annual Giving to advance CESG and University Advancement Division goals.
- Work collaboratively with team members to execute strategies that achieve maximum program success.
- Maintain ongoing knowledge of philanthropic and annual giving trends.
- Attend department, unit and division meetings and events as requested.
- Bachelor's degree required, master's degree preferred.
- One - three years related experience; preferably in a higher education annual fund.
- Strong verbal communication skills with the ability to deal effectively and sensitively with diverse populations.
- Excellent time management skills and use of effective tracking methods to complete work and projects.
- Strong leadership and interpersonal skills that demonstrate respect for others, support for department and organizational goals and the ability to work as part of a team.
- Great attention to detail and ability to analyze information to identify key issues and effectively adjust.
- Proficient software skills in Microsoft Office products (Word, Excel, Access, PowerPoint), email, internet and database familiarity.
- Willingness to work flexible hours, including evenings and weekends.
To apply go to our website and reference posting number F1154. Salary is commensurate with experience.
James Madison University is an equal opportunity employer committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age, color, disability, gender identity or expression, genetic information, national origin, parental status, political affiliation, race, religion, sex, sexual orientation or veteran status. Anyone having questions concerning discrimination should contact the Office for Equal Opportunity.
Location/Region: Harrisonburg, VA (US - 22807)