Public Information Officer

The Tempe Arts & Culture Division, within the Community Services Department, consists of four business units: Tempe Center for the Arts, Tempe History Museum, Tempe Community Arts and Tempe Public Art - which collectively serve as stewards of thoughtful art & cultural engagement and education across the community. Through diverse programs, interactive experiences and connective opportunities, Tempe Arts & Culture continues to transform the City's landscape into a point of pride, build upon its vibrant cultural tapestry, and enrich the lives of all residents and visitors.

The Arts & Culture Public Information Officer will work collaboratively among the marketing team staff and resources to strategize, create, deploy, and track comprehensive communications plans, programs and initiatives that align with established Division goals.

Annual Salary Range: $83,517 - $ 111,495 plus benefits

DESCRIPTION

Duties include, but are not limited to the following:

* Promote the City of Tempe brand. Work toward fulfillment of goals and objectives devised by the Communication & Marketing Office. Work collaboratively among all members of the division to position city programs, events and issues, and market the city as a whole.

* Devise and execute comprehensive communication plans for programs, events and issues, using a variety of tools, including media relations, printed materials, advertising, videos, social media, online resources, events and more. Among others, this could include functions like:

* Writing press releases, newsletter articles, editorials and scripts; co-producing Tempe 11;videos; pitching stories to local, trade and national media; crafting official city messaging;

* Coordinating interviews with city spokespeople and participating in media interviews.

* Purchasing promotional items; and coordinating advertising opportunities.

* Devise strategy and create quality, engaging content for social media accounts. This includes short videos, photos and graphics. Produce other digital content such as e-newsletters and podcasts. Work with a variety of digital communication and marketing tools. Monitor social media comments and pull and use digital tool analytics to improve outreach and engagement.

* Engage with people in the community to gather information, photos, videos, quotes and more.

* Monitor and collaborate with employees who assist with social media, website and graphics within departments.

* Create and maintain webpages that are accurate, consistent, interactive, easily navigable, visually appealing and reflective of Tempe's brand Regularly seek and use website analytics to improve web presence and campaigns.

* Plan and staff certain promotional community events and activities, including those that occur outside of typical operating hours.

* Work with community organizations and stakeholders, depending on assignment, including the business community, Arizona State University, school districts, Tempe Chamber of Commerce, Tempe Tourism Office, Downtown Tempe Authority, Regional Public Transportation Authority/Valley Metro, Maricopa Association of Governments, or state and federal agencies to coordinate marketing and public information efforts.

* Counsel elected officials and city staff members in the management of media issues and in the communication of programs, policies, events and more.

* Ensure the dissemination of accurate and timely information to the public during crises or emergencies.

* Perform related duties as assigned.

This recruitment is open until the position is filled. First review of applications will occur on May 9, 2024.

Work Experience: Requires three (3) years of experience in the areas of marketing, communications, public relations or journalism. Experience with a government agency is preferred.

Education: Bachelor's degree from an accredited college or university with major course work in marketing, public relations, communications, journalism, advertising, public administration, or a degree related to the core functions of this position.