National Account Manager

Gannett   McLean, VA   Full-time     Administration / Clerical
Posted on April 15, 2024
Apply Now

Req #41223

Monday, April 15, 2024

Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid.     To connect with us, visit www.gannett.com

 

Gannett is looking for a highly motivated Account Manager to join our fast-growing company and bring a positive attitude and a curiosity to learn as part of our Account Management team. The Account Manager is primarily focused on the digital business of the National Sales team, in growing revenue with existing customers, as well as successful onboarding and development of new customers.  Responsibilities will include: developing media strategy, launch prep and execution, reporting/analytics and driving revenue. 

 

Candidates for this position are expected to excel in relationship building, have strong project management skills, a meticulous attention to detail, strong time management skills, analytical skills, and the ability to thrive in a fast moving and challenging environment. 

 

ESSENTIAL JOB FUNCTIONS: 

 

  • Partner with Sales on incoming RFPs and upfront digital proposals, to ensure we are meeting client objectives- collaborating with various cross-company teams to develop best advertising solutions as needed 

 

  • Successfully manage and support your account base and new business as the day to day contact for your digital accounts  

 

  • Provide high level of customer service to clients with effective communication, timely responses to requests and proactive resolution of potential issues  

 

  • Develop and revise media plans with existing accounts by analyzing historical data on customer spending, as well as considerations of client objectives, timing, product offerings, product performance and inventory availability  

 

  • Independently manage all post-sale online advertising activity to ensure customer satisfaction is achieved and to prevent under-delivery – this includes booking, trafficking, delivery reporting, optimizations and assistance in resolution of billing discrepancies  

 

  • Project management of internal creative builds and sponsorship/custom programs – working as a liaison between client/creative agency and internal teams towards successful execution 

 

  • Ensure effective communication with sales teams to understand and anticipate customer needs, and ensure that advertising solutions meet those needs while setting internal and external expectations  

 

  • Support programmatic sales team and serve as a resource for the National Sales and Account Management team, as it relates to our programmatic business and initiatives 

 

  • Participate in project work as directed by supervisor 

  

In partnership with Senior Account Managers, continue growth in the following areas: 

  • USAT's value proposition and our digital products and processes 
  • Setting up complex programs for success 
  • Analyzing data/metrics 
  • Developing comprehensive Wrap Reports 
  • Post Mortem goals 
  • Upselling and driving incremental revenue 

 

KNOWLEDGE, SKILLSAND ABILITIES REQUIRED: 

 

  • Experience in Excel with strong analytical skills: must have a demonstrated track record of excellence in analytics, either via past work experience and / or successful completion of analytic coursework 
  • Strong leadership, presentation, communication, and interpersonal skills 
  • Organizational skills with a focus on quality assurance and process improvement 
  • A team player, willing and able to collaborate with a diverse and dynamic team 
  • Ability to work under pressure, organize and prioritize responsibilities and client requests  
  • Professional maturity, integrity, discipline and a positive attitude 
  • Demonstrated ability to think outside the box and take initiative to solve problems as they arise 
  • Extensive working experience with online media sales and responding to RFPs in collaboration with others 
  • Experience working with research, sales and operations to execute solutions 
  • Must be able to work in a fast-paced, high-pressured, dynamic environment, with tight deadlines 
  • Programmatic: familiarity and experience working in DV360, AdX, Rubicon, Pubmatic, etc; troubleshooting and management of deal health, etc. 

 

MINIMUM QUALIFICATIONS: 

 

  • College education  
  • 2-3 years working experience in digital media advertising 
  • 2-3 years previous work experience working with sales personnel 
  • Skills: Microsoft Office (Outlook, Word, Excel and Powerpoint), CRM or Order Management/Workflow systems, Google Ad Manager 

 

BENEFITS:

  • Outstanding Benefit options including: Comprehensive Health, Dental, Vision, HSA, FSA, Life Insurance, Pet Insurance, 401K and more.
  • Generous MTO Time off package including Company Paid Holidays
  • Energized and passionate team with a fun and flexible workplace

 

The annualized base salary for this role will range between $38,700 and $81,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.

Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.

Other details

  • Job Family Post-Sales
  • Job Function Account Management
  • Pay Type Salary